Lettering and signage design atop a new building by David Kohn Architects as part of Design District in Greenwich, London – a new development of 16 buildings by 8 international architectural practices offering affordable workspaces. Deliberately eschewing any branding cues from the Design District the lettering is instead informed by the building proportions, gridded façade, proximity to the street, the ‘Hollywood’ sign and Venturi Scott Browns ‘Learning from Las Vegas’.

David Kohn Architects
Construction photo
Taran Wilkhu